(2019) Brand Assembly. Designed rebrand strategy and communication plan that defined 4 sectors of the business, developing clear and consistent messaging across all channels and cohesive voice and branding.
Website design by The Girls Creative. Web development by Good & Gold. As seen in WWD.
The Square 56 West 22nd Street New York, New York
Brand Assembly is a platform and community built to accelerate fashion and lifestyle brands through trade shows, back-of-hub services and co-working spaces.
— new descriptor
Defined the divisions of Brand Assembly’s offerings.
Brand Assembly Show (contemporary trade show)
Reassembled Show (micro trade show)
The Square (co-workspace in New York and Los Angeles)
The Faculty (back of house operational services)
